Beaded Legacy: About the Logo

Beaded Legacy’s Logo

Logo design: This logo is new to BeadedLegacy as of 2023 and was created to ensure that the logo aligned with the artist’s goals of being intentional with not only the products but also the branding of BeadedLegacy.

There are 3 distinct features of this logo that Nicole incorporated to represent herself and her values as an Indigenous artist: a triangle to represent 3 sisters, the elements to represent connection to the land, and wrapping everything up in the shape of a beautiful fringe-style earring.

The triangle at the top of this design represents BeadedLegacy founder Nicole’s relationship with her sisters, as being one of three sisters has shaped her identity in countless ways throughout the years and has been influential to her development as both a human and artist.

Because the inspiration for BeadedLegacy’s creations often come from nature, and to represent Nicole’s strong connection to the land, the 4 elements (earth, air, fire, water) are incorporated into the logo design in the following ways:

Droplet – water

Horizontal Green Line – earth

 Vertical Lines – fire (when flipped upside down, looks like a flame)

 Space between the vertical lines – allows air to flow through

Pulling this design together in the shape of a beaded fringe-style earring was important to Nicole because creating beaded earrings has been the catalyst for so much love and connection in her life. Not only has beading helped to nurture existing connections to family, community, and culture, but it has also been a way for her to create new connections (with other artists/beaders and even clients), as well as find a creative outlet and art-form she is passionate about.

Thank you for taking the time to read about this special logo.